It isn’t? I’ve been using the term since I picked up my first Android phone in 2010 and there were side-loaded apps everywhere. Hell, you used to have to side-load the Amazon Store app. And that was all just “download this apk and install it” Workflows.
This is great news.
However highlighting the “enormous amount of effort” came off as immflamatory as a headline. Now to prove to them that we appreciate the effort they put into this.